Collar Size Guide
Measure the neck
Wrap a soft tape around the base of your dog’s neck where the collar will sit. It should be snug not tight - you should be able to slide two fingers between the tape and neck.
Note the size
Record the measurement in centimetres or inches.
Match your size
Use the chart to pick the right collar size. If you’re between sizes choose the larger for comfort.
Tip: puppies grow fast. Allow a little extra room.
| Size | Neck size | Collar width | Example breeds |
|---|---|---|---|
| Small | 22–34 cm | 1.5 cm | Terriers, Corgi, Pug |
| Medium | 34–50 cm | 2 cm | Border Collie, Cavapoo, French Bulldog |
| Large | 50–70 cm | 2.5 cm | Labrador, Golden Retriever, German Shepherd |
Please note: this is a guide only - we cannot guarantee a perfect fit due to the nature of different dog body shapes and sizes.
